Adam Farmer, Ph.D. is the Associate Dean for Undergraduate and International Programs at the Culverhouse College of Business, University of Alabama. He earned his Ph.D. in 2014 from the University of Kentucky and serves as an Associate Professor of Marketing. Adam has served as the Associate Department Chair in Marketing and as the Marketing PhD Program Coordinator at the University of Alabama. Additionally, he was the co-Director of the MILO biometric research lab at Mississippi State University. Adam was selected to participate in the Building and Growing Academic Leaders Series within the Culverhouse College of Business and the Leadership U program at the University of Alabama.

Adam’s research focuses on consumer behavior, specifically in the domains of donation behavior, sustainability, political ideology and morality, and retailing. He has published five articles in FT-50 journals, three of which are also UT-Dallas journals. Broadly, Adam’s research has been published in the Journal of Consumer Research, Journal of Marketing Research, Journal of Consumer Psychology, International Journal of Research in Marketing, Journal of Retailing, Journal of Public Policy and Marketing, and Journal of Business Research. Adam has also published in managerial outlets such as HBR.org and AMA.org. His work has also appeared at various conferences including the Association for Consumer Research, Society for Consumer Psychology, and Academy of Marketing Science and has been featured in numerous outlets including Harvard Business Review, Forbes, Yahoo!, and AMA.org. He also serves on the Editorial Review Board for the Journal of Retailing, Journal of Public Policy and Marketing, and Journal of Business Research, and is a reviewer for several top marketing journals.