The Mission of TIDE Lab is to enhance the research capabilities of the Culverhouse College of Business by providing a nourishing environment to foster innovative behavioral research across business disciplines.

Participate in Experiments

Students looking for extra cash or class credit can volunteer to participate in Behavioral Lab experiments. Get started today!



Learn More about TIDE Lab Capabilities

IRB Note

All research at the University of Alabama involving human subjects is governed by the Institutional Review Board and the Office of Research Compliance. Every study conducted in TIDE Lab has been approved by the IRB. For participant questions regarding specific studies, please contact the study’s Principal Investigator or contact TIDE Lab’s manager at culverhouse-behavioral_lab@ua.edu. General inquiries regarding UA policy with respect to human subject research can be directed to Glenda Davis, Assistant Director, Office of Research Compliance, at gdavis@research.ua.edu.

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