Craig Armstrong

Associate Professor of Management


Phone: 205-348-8919
Email: carmstro@culverhouse.ua.edu
Google Scholar

Focus and Current Research

Entreprenurial Decision Making

Bricolage and Resourcefulness

Entrepreneurship Education

Absorptive Capacity

Business Models

Strategic Competition


Ph.D., The University of Texas at San Antonio

M.B.A., University of Maryland-College Park

M.S., Colorado School of Mines

M.P.H., Tualne University

M.S.A., Central Michigan University

B.S., Kent State University Kent Campus

Honors Achievements & Affiliations

Dr. Armstrong s research has been published in the Journal of Management, and he has presented numerous papers on strategic management and entrepreneurship at regional, national, and international conferences. In 2008 he received a grant from the University of Alabama to establish a laboratory for studying entrepreneurial resourcefulness. He is a member of the editorial board and a reviewer for the Journal of Small Business Management. He is a member of the Academy of Management, Strategic Management Society, Association for Business Simulation and Experiential Learning, Institute for Operations Research and Management Science, and the Southern Management Association.

Selected Publications

 Armstrong, C. E., Ellinger, A. E., Chen, H., Tian, Y. (2015). Learning Orientation, Integration and Supply Chain Risk Management in Chinese Manufacturing Firms. International Journal of Logistics Research and Applications, 18(6).

Amstrong, C. E., Jackson, W. E., Craig, B., Thomson, J. (2014). The moderating influence of financial market development on loan guarantees for SMEs and employment rates. Journal of Small Business Management, 52(1).

Armstrong, C.E., and Lengnick-Hall, C.A. 2013. The Pandora's box of social integration mechanisms: Can they make it more difficult to realize absorptive capacity? Journal of Strategy & Management, 6(4).

Armstrong, C.E. (2014). I meant to do that! Manipulating entrepreneurial intentions through the power of simple plans. Journal of Small Business and Enterprise Development, 21(4)

Armstrong, C.E. 2012. Overqualified and disadvantaged: Exploring the barriers to growth of family businesses to second-generation leaders. International Journal of Entrepreneurship and Small Business, 17(2): 160-175.

Armstrong, C. E., Lorenz, M., Ramsey, J. R. (2014). A quest for global entrepreneurs: the importance of cultural intelligence on commitment to entrepreneurial education. International Journal of Entrepreneurship and Small Business, 23(3).